Backmuir Trading was founded in 1982, they operate farms in the Keith and Oldmeldrum area that produce Cereals on top of running a herd of Commercial Suckler cows along with a herd of Pure Luings.
The brief was to design a complete brand identity for Backmuir that would enhance their already established name and reputation. The branding had to be strong, simple, recognisable, and work with a natural colour palette. The cow is a strong recognisable graphic element for customers to relate to and remember.
