Their old logo was re-designed to refresh the company brand Rosturk House Ltd, and then each care home (Marchmont, Peacehaven, Rosturk House and Wilby House) needed its own identity remaining consistent with their Parent brand. The strapline ‘caring since 1989’ was introduced to cement the reputation already built up. Following the creation of the new brand, a complete stationery set was designed and rolled out. The centred piece of the new brand marketing was a printed folder outlining the company as a whole with fact sheets on each individual house inserted to allow customers an in depth overview of the Rosturk Ltd offering to take away. I was also involved in the design of their new website and branded uniforms for all staff in every care home complete with bespoke staff name badges.